Hiroto Ebata

Graduate School of Project Design
Professor
Born in Manhattan New York I am bi-lingual and bi-cultural and hold dual citizenship for United States and Japan. MBA and Global Management Program (GMP) certificate from Stanford Graduate School of Business. I am serving as CMO for IMJ Corporation who is the largest independent web integrator in Japan from November 2014. In addition am teaching as Professor of The Graduate School of Project Design from April, 2012. I also served as Senior Director, Central Marketing Organization Lead - Microsoft Japan from Sept. 2012 - Oct. 2014. Vice President, iMarketing, Coca-Cola Japan from Oct. 2005- Aug. 2012. I am also known as an opinion leader in Japan and have been writing regular articles on interactive marketing trendssince 2008 on leading Japanese online magazines (Nikkei Web Marketing, Advertimes). Co-Author of a novel "Coca-Cola Park's challenge for Eco-System Marketing" (First Press, Nov. 2009). I also host Next Marketing Platform Lab (https://www.facebook.com/groups/nextmarketingplatform/)
Session:
KOBE14:15 - 15:00 [(日本語) ブランディングに必要な動画マーケティング] 神-6