Masafumi Ishibashi

Nestlé Japan Ltd.
Chief Marketing Officer, Senior Managing Executive Officer, Marketing & Communications Division
Joined Nestlé Japan Ltd. in1985, and started career at sales division. After two years of experience in Nestlé Rowntree Div., Nestlé UK, worked as a Brand Manager at Marketing Dept. in Nestlé Mackintosh K.K. in 1992. (Currently Confectionery Business Group, Nestle Japan Ltd.) Made further career in Confectionery Strategic Business Unit at Nestlé S.A. in Switzerland for two years. Taken the Marketing Manager’s position in Nestlé Confectionery K.K. in 2005. Made a successful result of “KIT KAT Juken Campaign”. In 2009, took up the post of Managing Executive Officer, Communications & Marketing Excellence Division, Nestlé Japan Ltd. From 2012, engaged in Chief Marketing Officer.

Session: K-2